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• Time of issue:2021-10-22
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(Summary description)From July 27th to July 29th, 2020, the [Design Director Special Training Camp] jointly sponsored by Kohler and Horseshoe Design Academy started the first offline course in 2020. Kohler invited Lin Congran, Yue Meng, Fang Lei, and Shi Nanqiao, four senior mentors in the industry, to focus on four themes, including design innovation thinking, whole case design and implementation, the most comprehensive points and trend thinking of private house design, and the creation of director representative works. Four thematic logics of thinking, skills, methods and results helped nearly 200 students to understand the advanced path of the director with a new vision.

Design innovation thinking - the beauty of avant-garde natural design

What is beauty? Everyone has a different definition! Beauty in the eyes of designers needs to see more and think more than ordinary people. Where does art and design thinking come from and how does it fit into the project? This is the deepest thinking that Teacher Lin Congran brought to the students.
Mr. Lin Congran's projects are diverse and changeable, but what remains unchanged is his design style and humanistic feelings for "avant-garde nature", constantly practicing the intangible and organic imagination, and perfectly combining the artistry and functionality of design , innovating for life.
In the classroom, his teaching content from nature and evolution to project practice reflects that designers use all the perceived beauty around in life and cultivate their sensitivity to the thinking transformation of life-beauty-art-space-design. Intangible, the project landing effect is not only brilliant, but also more in line with actual needs.
Design and implementation of the whole case - the design of the whole thing is the design!
Every time Mr. Yue Meng's class is interesting and genuine, he sent a questionnaire for this course before the class started, and carefully prepared the teaching content according to the needs of the students.
He said that designers solve problems, and simple and elegant problem-solving is good design, instead of sticking to the surface and solving problems on the surface. He hopes that students can dig deeper into projects, customers and themselves. Highlights, establish a complete and applicable knowledge system.
The most comprehensive points and trend thinking of private house design - what do you think a home should be like? On the other hand, what is the design of the home?

According to Fang Lei, home should be a relaxing, comfortable, warm and harmonious harbor, and design is "people-oriented", which meets all the needs of residents and carries its aesthetic core.
For the content of this lecture, Fang Lei, a pioneer of post-80s modern minimalist design with outstanding achievements in the field of private houses, used 7 hours of content, more than 400 pages of content, and on-site display of self-contained material boards to bring students great value. of dry goods to share. He told the students about the cognition and thinking about private house design, and also explained how designers should design a project well and complete a "good design" for the home. As for the teacher's sincere teaching content, it is reflected in the new thinking of real estate model room + private house design, an overview of the case of Yishe private house, plane and material, detail creation, lighting design considerations, soft decoration skills; and how to design thinking Interpretation of the 8 cores of cut-in, analysis of hard decoration concept plan, and analysis of soft decoration and display plan enables students to see the essence through design in a comprehensive and in-depth manner.
Create a representative work of the director - the size of the living area is not the only criterion for measuring the quality of life, the designer must create a dream of a better life

As a senior in the industry and a space magician with a design benchmark, Mr. Shi Nanqiao has handled thousands of cases, especially the design concept of "small space, big use; big space, big action", showing his superb design ability.
This time, Mr. Shi Nanqiao used his accumulated decades of design career to teach, starting from the four aspects of small apartment and mezzanine, large apartment, sales office and business, architecture and interior concepts, guiding students in dealing with different projects. At times, how to start a project and end a project, while retaining the designer's own style and characteristics, and gradually forming a design representative work with recognizable and recognized degrees.
Kohler Experience Center Welcome Reception

In addition to the classroom, Kohler also led the designer students out of the classroom and went to the Shanghai Kohler Experience Center to experience and feel the aesthetics and texture of the space brought by modern design and intelligent technology.

Finally, in the three-day big class, Kohler's Selected X Horseshoe Design Students [Design Dire